The law, approved last March by Israel's legislating Knesset, requires models to prove they have maintained a Body Mass Index (BMI) of at least 18.5 for three months prior to a fashion shoot or show. That means a woman who is 5'8'' tall can weigh no less than 119 pounds. It also requires advertisers who thin out a model's body with retouching software to make it clear that they have manipulated the images.

"This law is another step in the war against eating disorders," said physician and law co-sponsor Rachel Adatto (with Danny Danon) after a 2011 reading of the draft, according to the Times of Israel. Underweight models, she explained, "can no longer serve as role models for innocent young people who adopt and copy the illusion of thinness."